Google Maps takes on Facebook Pages with new ‘Follow’ feature for tracking businesses
Posted By venkat on 26-10-2018
Google Maps has been steadily rolling out new features to make its app more than just a way to find places and navigate to them. In recent months, it’s added things like group trip planning, music controls, commuter tools, ETA sharing, personalized recommendations, and more. Now, it’s introducing a new way for users to follow their favorite businesses, as well – like restaurants, bars, or stores, for example – in order to stay on top of their news and updates.
If that sounds a lot like Google Maps’ own version of Facebook Pages, you’re right.
Explains the company, once you tap the new “follow” to track a business, you’ll then be able to see news from those places like their upcoming events, their offers, and other updates right in the “For You” tab on Google Maps.
Events, deals and photo-filled posts designed to encourage foot traffic? That definitely sounds like a Facebook Page competitor aimed at the brick-and-mortar crowd.